
RADIANT
helping hoteliers
Through an array of creative services, Radiant helps amplify our client hotels’ most defining and endearing qualities, with a north star of generating revenue and justifying ADR.
for ONGOING OPERATIONS
Narrative storytelling
Marketing production
Campaigns & seasonal themes design
Presentations / collateral development
Cross-property support for F&B outlets, amenities, sales teams
Collaboration with marketing directors, digital marketers, PR teams, website management companies and paid social teams
for pre-opening or repositioning
Branding or brand refreshes
Go-to-market strategies
Competitive differentiation
Narrative storytelling and visual standards
Stakeholder / vendor bibles
DIRK DESOUZA
PRINCIPAL
For 25 years, Dirk has been helping leading companies with strategy consulting, creative services, marketing, and communications. Spanning hospitality, luxury goods and entertainment, the goal is always the same - helping clients fortify their competitively differentiated brands.
Beyond hospitality, Dirk has helped pinnacle firms like Chanel, Ferrari, Krug Champagne, Live Nation, NextEra Energy and Rémy Cointreau achieve great things.